Revolutionizing Hotel Wayfinding and Conference Management Across 40+ Displays

Novotel London West is Accor Group's flagship 4-star hotel and conference center in West London, catering to up to 3,000 event delegates across four floors of flexible event space. To modernise navigation, remove paper-based event listings, and streamline daily conference management, Novotel partnered with Symbius Creative Solutions and Navaho Technologies to install a 49-screen InformAll digital wayfinding network.

The challenge

Navigating four expansive floors of meeting rooms, exhibition suites, and reception spaces often left guests confused when relying on traditional static signage and printed directional notices. Venue managers required a dynamic system that could update room schedules on the fly, handle custom client branding formats, and require minimal staff training.

The approach

Navaho deployed an enterprise InformAll wayfinding and signage network across key venue touchpoints:

1. Complete display network: 32 x 17" individual meeting room displays; 13 x 42" & 22" portrait wayfinding screens in corridors and foyers; 4 x marketing message displays in main lobbies, bar areas, and group booking receptions.
2. Automated schedule & logo formatting: administrators enter event details into the InformAll management console, which automatically pushes updates to room screens and master wayfinding boards. The software intelligently formats corporate client logos in both landscape and portrait aspect ratios without distortion.
3. Low-impact deployment: installed quickly into an active hotel environment without disrupting ongoing operations.

The result

1. Improved guest flow: provided delegates with real-time room locations and floor guidance.
2. Ultra-fast staff onboarding: simplified user interface allowed hotel employees to manage event schedules with under 5 minutes of training.
3. High system reliability: delivered continuous performance across daily high-volume conference turnover without requiring ongoing support intervention.

"Navaho's system ticked every box. The ease of installation and configuration meant we were able to deploy in a very short space of time... We worked with Navaho to create a user interface that any member of staff could use with as little as five minutes of training."

— Steve Erskine, IT Manager London Hotels, Accor UK & Ireland